Licensing advice is another service provided by KFMC. Whether you are or wish to become a licensor or a licensee, we can advise you in this field on the basis of our own experience.

Licensee
We optimise quality control procedures at the stages where costs often threaten to explode. Additional sample preparation is avoided by means of preliminary concept testing. This is achieved by means of consistent identification with the license and its specifications. Close cooperation with the licensing agencies is very important to us as a means of promoting state-of-the-art development of license products.

Licensor
An analysis of the existing licensing agreements and the planning of licensing fields facilitates optimal market skimming. If this target is to be met in the long term it is essential to create partnerships in which so-called cannibalization effects are excluded. The definition of product fields is geared to assuring the greatest consideration for affinity with the licensing message.