Analysis
- Analysis of all corporate, marketing and market data
- On-site research
Retail/POS
- Customer flow analysis
- Development of themes, shop concepts, display systems and mobilesales units
- Product placement
- Visual merchandising
Range policy
- Target group analysis
- Preparation of range profiles
- Definition of range width and depth
- Price structure analysis
- Definition of product retailing themes based on local circumstances
- Planning of limits
Artwork
- Visualisation of theme worlds and characters
- Product and packaging design
Sourcing
- Buying engeneering
- Long lasting contacts in Germany, Asia and America
- Logistics consulting
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Sales Support
- Sales analyses
- Sales optimisation
Logistics
- Cost efficient timing
- Optimising ways of distribution
Communication
- Classical and digital media
- Budget administration
Personnel
- Recruting, training, integration
Special event merchandising
- Conception of special events
- Development of event related merchandising products
Licensing policy
- Licensing partners
- Quality control
- Licensing contracts
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